The Smart Choice Since 1930
Throughout Madison, Dane County, and Southern Wisconsin, locally-owned Sergenian's Floor Coverings is known as the premier provider of flooring for residential, new home, and commercial applications. Our showroom features a great selection of carpet, ceramic tile, natural stone and granite countertops, hardwood, laminate and area rugs. We have been an advocate for "green" with renewable products like cork, linoleum, and bamboo and Wisconsin's first carpet and pad reclamation program. Sergenian's Floor Coverings is more than just a flooring specialty store. We are experts trained in flooring sales and design and will help you find the perfect floor for the way you live.
As part of America's leading flooring retail group, our 500-store nationwide buying power guarantees you low prices on thousands of carpet types and other flooring options backed by the most solid warranties in the floor covering industry.
By coming together, local Flooring America stores are also able to benefit their customers with resources they wouldn’t have individually. They have access to an extensive selection of the finest flooring available, including hardwood, carpet, luxury vinyl, tile, laminate and more. Incredible buying power makes it possible to offer these high-quality floors at surprisingly affordable prices.